Wednesday, August 06, 2008

How To Communicate With Square Head?

This is the second year it happened. There's a different between a SPM level, Diploma level and a Degree level. Or is it? Maybe there's a different between an MBA level and other qualifications. My my opinion, there is a different ways of thinking level, ability to absorb information and translate it though our human brain. In my company whether you are SPM, STPM, Diploma or Degree level, it'a all the same. They don't understand and don't ask. They say understand but don't understand. They can't think but work like a robot without brain. Why the use of brain when they don't use it to think, evaluate, make personal judgement and all that sort of things you see naturally in a private sector. Can I call them DUNGGU??

Below are a few real life cases. Mind you they do this every year and this the 2nd year they did the same thing under my supervision.

Scenerio 1
Some of the obsolete search titles or headings have been removed from backend since 2006 and 2007. Each year the same process repeated and won't appear. In 2008, it appear and nobody noticed it until I checked. Headings like supermarket, coffee shops etc only require logic thinking when my team QC the listings. If you suddenly saw something that was didn't appeared last year, won't you question or curious? Nope, it was OVERLOOKED. Simple answer by the team leaders.

Scenerio 2
Sending out PDF to branches for their checking. Doesn't anyone know the risk of copyright issue or even leaking of information if you send out high resolution PDF? Free for all? This is not the first time I said and reminded again and again. In fact, this morning I look into a designer and CD face and tell them put low resolution PDF on the server. Yet, when I checked (YES, I HAVE TO CHECK EVERY SINGLE THING AFTER I TOLD, EMAILED, INFORMED AND ALL THAT COMMUNICATION CALL TALKING) it was in high resolution.

Scenerio 3
compile the PDFs (single PDFs) into 1 PDF for easy viewing. Nope, it's still batch by batch, piece by piece. Maybe I should put the single PDF page for all the classified section on the server and let them experience how inconvenience it is.

Scenerio 4
Last minute syndrom. Last year, when manual paginations were done last minute, lack of QC and accuracy happened. Actually their brain can't function if you if them a task that required them to think fast and act fast on it. So there was no QC. They just check everything looks good visually. So we ended up with customers complaints that we print their older version advertisement, wrong company telephone number, wrong headings, missing lisence code etc. You would thought they learnt. Nope, still the same. It has been a month since the sales closed and some of the sections are just merely arranging the listing extracted by IT. Nope, they have to wait and wait until I shouted. For 1 month, all i see in their out tray is cover pages. When deadline is up, then everyone running like chicken. Kelam-kabut. When I finally received the first draft, there were mistakes everywhere. Haven't even think about signatures count and layout arrangement. Yet, I don't see any urgency at all.

This is just 4 examples that happened within this week. No point focus on attention to details. Let get level 1 or level 2 in our KPI beramai-ramai. I really wish I don't be around for the next annual publication. I'm very active in looking for job now. I can't let my reputation spoilt any further with all the donkeys here. I think donkey are smarter.

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